8X the toning pigments* for Aveda’s coolest blonde yet.** Revive the look of salon-fresh blonde colour by helping to neutralise brassy yellow tones for an illuminated, beautiful blonde result, with Aveda Blonde Revival Purple Toning Shampoo. Low-lather shampoo developed to maximise toning benefits while cleansing hair. Sulfate cleanser-free formula, gently cleanses without stripping hair *From plants, non-petroleum minerals or water. **When compared to Aveda Blue Malva. Key Ingredients: - Passiflora Edulis Seed Oil - Euterpe Oleracea Fruit Oil
