Curlsmith Core Strength Shampoo is a protein-enriched gentle cleanser that melts dirt and build-up to help hair look stronger and more resilient. Benefits: - Very gentle cleanser that gets rid of dirt and product build-up without stripping the hair of moisture - Enriched with proteins at low dosage, it can be used frequently without the risk of protein overload - Balancing protein-rich and moisturizing products in your routine is key to strengthen and protect the hair against damage. The more damaged and porous your hair is, the more protein-rich products you should use - Designed for all curls and texture types, this product is also suitable for straight hair