La Riche Directions Hair Lightening Peroxide 40 Volume 1 Litre. The hair lightening peroxide is to be mixed with Directions lightening bleach powder, to achieve professional salon worthy results. Perfect for highlighting, full head bleaching and tone correction. La Riche Ltd was established in England since 1981 known as one of the leading Hair Dye brands which distribute worldwide. Get ready to glow with the most intense range around. La Riche Directions Hair Dye has great options for all hair colouring needs. Bright bold colours, unique shades and tones. The Semi-Permanent hair colour is not tested on animals.
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