Unlock your hair’s beauty. Kérastase’s first hair and scalp serum to reveal hair that feels thicker, looks shinier and is more resistant to breakage.* With Kérastase INITIALISTE Advanced Scalp and Hair Concentrate, revealing a more beautiful hair fibre is now possible. With Initialiste: - Hair feels thicker: Hair thickness feels boosted and is lusciously soft. - Hair looks shinier: Hair has a lustrous-looking shine. - Hair is more resistant: Hair is more resistant - up to 93% less breakage*. *Breakage to brushing. Instrumental test: classic shampoo and Initialiste vs. classic shampoo alone. Technology: The unique knowledge of L’Oréal Advanced Research combined with the mastery of plant-based biotechnology has inspired Kerastase’s revolutionary formulation INITIALISTE, enriched with Vegetal Plant cells. After a rigorous selection process that examined different kinds of plants, researchers focused their efforts on the native plant cells of the Malus Domestica, a variety of apple.; the extracts of which were infused in INITIALISTE’s Complexe Régénérateur