Give lashes a magnified, beautifully intensified and defined look with our deep-black Amplifying Lash Lover Mascara. The flexi-wand separates, lifts and curls each lash from root to tip, while the lightweight buildable formula allows you to build up the volume without clumping - for a wide-eyed, fanned-out lash look. This richly creamy and hydrating no budge, no smudge formula contains conditioning Biotin to enhance follicle strength, D-Panthenol to deeply nourish and an innovative wax from olives to deliver outstanding softness caring for each and every lash. Consumer Study Results: 93% saw visibly a defined, amplified and fanned out effect* 94% saw instant lash separation* 94% saw an instant lash lift effect* 94% said it was easy to build Based on a 4 week consumer study of 30 people