The Philip Kingsley Moisture Balancing Shampoo caters for medium textured hair, which needs slightly more moisture than fine textured hair due to its wider diameter. Infused with a host of beneficial ingredients, including Wheat Protein and Guar (an anti-static conditioning agent), the ultra-hydrating formula cleanses and balances hair by delivering the perfect amount of moisture - less at the roots, and more throughout the mid-lengths to ends to regulate the hair’s moisture balance. Antioxidants defend against frizz and environmental aggressors to promote smooth, shiny locks from root to tip. Ideal for medium textured or wavy hair types.