A repairing shampoo.Bring your dry; damaged; bleached or coloured hair back to life with the Bleach London Reincarnation Shampoo. Designed to gently cleanse the hair and scalp while reconnecting weakened bonds; this reparative shampoo is enriched with creatine to build electrostatic bonds as well as wheat microproteins and amino acids to help strengthen and nourish hair from within; every time you wash! Suitable for all hair types