When it comes to gentle yet effective skincare, Simple knows that what is left out is as important as what is put in. Developed in the United Kingdom in 1960, Simple was the first to create a cleansing product for sensitive skin with no perfume and no dyes. Today, Simple products are still made with no dyes, artificial perfumes, or harsh chemicals that can upset skin. Simple made its U.S. debut in 2012 with a full range of products made with skin-loving ingredients and vitamins for natural, healthy-looking skin. Cleansing Wipes lift away dirt, impurities and make-up, even waterproof mascara, while hydrating your skin. Does not dry out, irritate skin, or leave residue. Simple Cleansing Facial Wipes are merciless on make-up, even waterproof mascara, but gentle on skin. With fiber proven to be softer than silk, it is a gentle way to remove make-up and impurities from skin, eyes and lips, while instantly refreshing skin. Simple Face Wipes are unscented and contain no artificial perfumes and no harsh chemicals that can upset your skin, perfect for sensitive skin. Every wipe is as fresh as the first, thanks to our aqua-lock technology which helps prevent the face cleansing wipes from drying out so every wipe stays fresh and effective, even the last one. Simple Cleansing Facial Wipes clean skin deep down with a formula that’s gentle to use on sensitive skin. Remove dirt, excess oil, and makeup without irritation or residue from dyes, artificial perfumes, or harsh chemicals. Simple Cleansing Wipes work even on long-lasting makeup without any need to rinse your face afterwards. Plus, the cleansing wipes are perfect for when you’re on-the-go, so you can enjoy their gentle yet effective cleaning power wherever you like. Simple products use water that’s been through a multi-step purification process to nourish and instantly hydrate your skin. The triple-purified water reduces possible skin irritation caused by artificial colors and perfumes as well as other particles and contaminants. Plus, the water is enriched with healthy multivitamins to help improve your skin. Key Features : Simple Kind to Skin Cleansing Facial Wipes lift away dirt, impurities and removes make-up effectively, even waterproof mascara, while being gentle on your skin. These Simple Wipes instantly refresh and hydrate your face leaving skin feeling clean and refreshed, use alongside Micellar wipes. New aqua lock pack prevents the face wipes from drying out so even the last wipe is as fresh as the first, use alongside exfoliating wipes. These Cleansing Wipes are made with softer than silk fibres, gentle cleansers, purified water and skin loving ingredients such as vitamin B5 and vitamin E. These Sensitive Skin Wipes contain no artificial perfume or colour and no harsh chemicals that can upset your skin, suitable for all skin types, even the most sensitive skin. Dermatologist tested and approved. Ophtalmologist tested. Hypoallergenic, non-comedogenic.