Hyaluronic acid holds up to 1000 TIMES ITS OWN WEIGHT IN WATER. It acts like a sponge attracting moisture and expanding, thus reducing lines. Hydration is essential for skin health and beauty. Our serum provides the most effective moisturizing care possible. Enjoy smooth and fresh skin! PERFECT MOISTURISER FOR ALL - a simple solution equally good for both oily and dry skin. Suitable for sensitive skin. Ideal for both men and women.