Give your hair a head start with Viviscal Gorgeous Growth Shampoo, a densifying formula that understands the science of healthy hair growth. Performing a gentle cleanse whilst promoting the appearance of healthy looking hair growth, the shampoo expertly enhances the appearance of every strand for a fuller, thicker look. Its dose of Ana:Tel™ (a proprietary complex blended with Biotin, Keratin and Zinc) works to extend the hair growth phase and reduce hair fall. Hair looks naturally thicker and more voluptuous. Expect fuller hair infused with a refreshing botanical fragrance. Suitable for thin, fine and limp hair. 9 out of 10 consumers said their hair was thicker and fuller looking after just 1 week of using the Viviscal Gorgeous Growth Range*. 77% of consumers agree that Viviscal shampoo left their hair feeling smoother after just one use*. *Based on consumer research of 110 consumers using Viviscal Densifying Shampoo, Conditioner and Elixir as of September 2015.